Uncategorised

GHA to Categorise Gift & Homewares Trade Fairs

“In December, GHA asked its members to vote on the issue categorisation. And have announced that the results of the poll was overwhelming in favour of categorisation. 41% of our membership voted and an a majority of 69% voted in favour of categorisation. The debate surrounding the categorising of GHA trade fairs is not new as surveys have been conducted since 2001 with the numbers of exhibitors in favor of categorisation steadily been increasing. Calls for categorisation stem from exhibitors complaining that time was being wasted dealing with people who werent serious buyers. Similarly, retailers have requested change as the sheer size of the trade fair has become a daunting task. A survey of retail buyers conducted last year revealed that 87% of retail buyers strongly supported categorisation”

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